Avenue Montaigne

Avenue Montaigne, which connects the Champs-Elysées to the Alma Bridge, is considered one of the most exclusive and luxurious streets in Paris, the capital of France. The most important haute couture brands are located there, such as Chanel, Christian Dior, Louis Vuitton, Chloe, Céline, Thierry Mugler, Saint-Laurent Paris, Prada, Gucci, etc. In addition, the view of the Eiffel Tower from Place de l'Alma is spectacular.
For me, Avenue Montaigne is associated with a special restaurant, in addition to the wonderful boutiques or, to be more specific, palaces of haute couture - L'Avenue. It is located at the intersection of Avenue Montaigne and Rue Francois 1er and has a picturesque outdoor terrace. L'Avenue is the meeting place for models returning from castings, for elegant ladies who have been shopping on Avenue Montaigne, for illustrious gentlemen and for Paris tourists. I could sit there all day and watch the hustle and bustle.

When I look back at the images and impressions, I can almost see the fragrance that should capture all of this. It has to be elegant, very elegant, but also chic and sexy, very present, loud in its own way but with style, mystical but not oriental, a classic French approach, definitely snobbish.

Liquid Inspiration:

Floral elegance that also has a lot of charisma needs the finest flower essences. I chose French jasmine from Grasse, which is still in a class of its own. It has a lot of charisma and a high level of persistence and that seductiveness that I associate with elegant, ultra-chic women. Add to that iris, ylang-ylang, violet and rose, all classics that go perfectly with jasmine. Freshness is also a must; with bergamot and green notes. A pinch of fruitiness, but nothing more. Soft base that radiates warmth and gives volume.

Finest Liquid:

I would describe the opening as dry and powdery, intense and present with great charisma. Maximum elegance, through the unsweet dry and powdery. It is the interplay of the jasmine with the green notes and the Atlas cedar. The dryness comes from the leather notes, but they are not dark leather notes, but light ones. The fragrance builds up and has an intense progression. It becomes warmer and softer over time, without losing its potential. A fragrance that expresses distinguished French elegance like no other.